Looking for answers about R·O·R?

It is one of the most natural and healthy ways to feed your dog. Despite visual genetic differences and a tamer bond with us humans, on a biological level your dog’s digestive system still functions similarly to their wild ancestors. A genuinely natural diet for a dog will be in tune with their biological physiology as historic predators. In the wild this would be a diet of predominantly uncooked, or raw, meats eaten along with other elements such as fruit, vegetables and nonstarchy grains. Dogs have retained this digestive ability, which means the body chemistry of a dog is set up to digest and function on a raw diet.

Benefits of feeding raw can include:

• Shiny coats and healthy skin
• Stable energy levels
• A reduction in digestive sensitivity
• A reduction of allergies and intolerances
• A reduction in anal gland issues
• An increase in appetite

And most importantly → A reduction in flatulence and smelly breath!

R·O·R has been designed specifically to perfectly cater to your dog’s digestive system, giving your dog all they need in one bite. It balances the kindness of nature on the digestive system and the safety of science ensuring every bite provide the vital nutrients your dog requires in the most natural way possible.

Not at all. R·O·R is formed into small, easy to thaw complete medallions. This will enable you to defrost only what your dog needs, when they need it. The nuggets shouldn’t take longer than 30mins to defrost at room temperature. Meaning that even those with busy schedules can give their pet the benefits of raw without the need for lengthy preparation.

Essentially, there will always be some bacteria and pathogens, just as there would be on your own raw meat when you handle it at home. Dogs have a stomach acid ph of 1-2 which means that they are better equipped and able to kill off bacteria in their stomachs than humans, who have a much less acidic pH of 3-4.

Hygiene when feeding raw is of the utmost importance, through washing of utensils, hands and surfaces raw feeding is perfectly safe. It is also important that you ensure that the food is not refrozen after it has been defrosted.

The easiest way to switch dogs to a raw diet is to do it gradually over a period of about a week. This works well for almost all dogs that are currently being fed another raw food or wet food. Begin by feeding 25% R·O·R to 75% of the original food, moving to 50% of both, then 75% raw and 25% original and finally moving 100% to R·O·R.

Yes absolutely.

Changing over however is different to the above. The best way to achieve a change from kibble to R·O·R is to split your dogs meals in to two separate feeds, one morning and one evening. The evening meal should be their normal kibble at 60% and their breakfast meal at 40% the feeding guideline for R·O·R. You can then slowly increase the R·O·R meal and decrease the kibble food in the morning over the period of 7 days. Continue reducing this to then achieve no kibble for one meal and 100% R·O·R for the other.

If you wish to continue with a two meal structure you can after the transition period simply split your R·O·R meal for your between breakfast and dinner if you wish.

No. The transition times for kibble and raw foods are completely different (an average of 10-16 hours for kibble and only 4-6 hours for raw meats) as are the ways the food is digested by the dog in their system.

Feeding kibble and raw diets together at the same time can cause unnecessary stress to the digestive system so it not recommended.

Many other raw food manufacturers make their products from meat carcass, such as chicken stripped of meat ground into mince. Using this carcass meat means that the food has a high level of bone, far in excess of what the dog requires and this often results in higher stool volume and wasted nutrients.

R·O·R uses ONLY primes meat cuts and organs. No bone is included in any form, meaning that the digestibility is very high, and the dog is able to utilize all of the meat included for needs such as amino acids for health support and growth.

Actually no, they need a perfectly balanced Calcium/Phosphorous ratio. Raw food manufacturers often talk about the need of bone in raw foods for stool quality and calcium. But ask yourself…

• If you are feeding carcass meat, can you be 100% sure of the amount of nutrients and calcium in every bite? No you cannot.
• Can you guarantee your dog is getting just the right amount and not excess? No you cannot.

This is the trouble with manufacturers using carcass for their meat contents - there is no measurement of the calcium and bone content. Meaning that yes, stools are hard, firm and chalky but this is actually an indication of excessive calcium being excreted not a healthy diet as many would have you believe.

This is where R·O·R is different. It has been scientifically calculated to ensure the dog gets exactly what it needs. The calcium/phosorous ratio has been balanced to sit perfectly alongside the meat needs of the dog and provide the right amount of ALL needed nutrients for optimum health.

No waste, only safe, natural, high quality ingredients.

Bone is only beneficial for dental care and health if the dog is able to gnaw and chew against the surface of the actual bone itself. In many raw foods meat carcass has been ground down and minced - this means that the bone inclusion is not beneficial for dental health.

The only way bone is good for pets in a complete raw food is because it then contains calcium and phosphorous which are essential minerals for tooth and bone health. R·O·R has calcium and phosophorous perfectly balanced without cutting meat inclusions, meaning the dog gets the exact minerals needed for healthy and strong bones and teeth.

One of the most discussed topics with raw feeding is stool quality and the movement of food through the digestive system. Bone is indigestible. The digestive system can absorb nutrients from the bone itself when being broken down by chemical digestion, however the inorganic matter of the bone cannot be absorbed and excess calcium needs to be removed from the system entirely. This means that the bone matter moves through the digestive system and results in a solid, chalky stool.

The ideal stool is a firm segmented piece, caterpillar shaped, that feels like PlayDoh when pressed. Formless stools means the large intestine is not properly reabsorbing water; hard stools can be painful to pass. The ideal dog stool is the consistency of Play-Doh, easily squishable, and hold its form without melting into the grass. A stool of this consistency will allow and encourage the anal glands to empty whilst still be comfortable for the dog to pass, the vegetable fibres found in R·O·R allows this to happen.